Deep South Distillery - Privacy Policy

Rev: 2024/1

This Policy explains how we obtain, use and disclose your personal information, in accordance with the requirements of the Protection of Personal Information Act (“POPIA”)

According to the Act ‘personal information’ means information relating to an identifiable, living, natural person, and where it is applicable, an identifiable, existing juristic person.

At Deep South Distillery, the premises from which we operate, and on our online platforms (including this website  we are committed to protecting your privacy and to ensure that your personal information is collected and used properly, lawfully and transparently.

The Company

Deep South Distillery (Pty) Ltd

The information we collect

We may collect your personal information from a variety of sources, including

  • from you directly whenever you interact with us (e.g. when you contact us and we provide services to you), whether in person, on our website, in emails and other correspondence or any other conventional communication methods.
  • from other sources, including commercially available sources, such as public databases (where permitted by law).
  • Information that you have published freely in the public domain

We collect and process your personal information mainly for the purposes of delivering services to you or interacting with you in your capacity as a client, potential client,  supplier, employee, business partner or other stakeholder but also where we are required to by law (for example FICA regulations).

The types of personal information that we may collect include the following:

  • Personal details (e.g. name, age, date of birth, gender, ID number or registration number)
  • Contact details (e.g. phone number, email address, postal address or mobile number)
  • Customer Details (e.g. VAT numbers, delivery addresses, email addresses, client company details)
  • Copies of compliance certification and licences
  • Copies of Insurance and Public Liability Insurances
  • Client and 3rd party professional qualifications and professional body registration details
  • Supplier contracts and supplier contact details
  • Customer contracts and customer details
  • Any information about your interactions with us (e.g.  orders, sales or requests for services)
  • Information such as reviews, comments, feedback, articles and posts and other information about Deep South Distillery that you may have placed in the public domain, or on third-party web sites or social media channels

Website usage information may be collected using “cookies”, which allows us to collect standard internet visitor usage information for the purposes of improving our services to you.

Where possible, we will inform you what information you are required to provide to us and what information is optional.

How we use your information

We will use your personal information only for the purposes for which it was supplied.   We may use aggregated information that does not identify you personally, for the purposes of improving our products and services, understanding our markets, and generally optimising our business operations

In addition, where necessary your information may be retained for legal or research purposes.

For example:

  • To gather contact information and to confirm and verify your identity;
  • For the detection and prevention of fraud, crime, money laundering or other malpractice;
  • To conduct market or customer satisfaction research or for statistical analysis;
  • For audit and record keeping purposes;
  • In connection with legal proceedings.

Disclosure of information

We may disclose your personal information to our service providers who are involved in the delivery of products or services to you. We endeavour to e ensure that they comply with the privacy requirements as required by the Protection of Personal Information Act.

We may also disclose your information:

  • Where we have a duty or a right to disclose in terms of law or industry codes;
  • Where we believe it is necessary to protect our rights.

Information Security

We are legally obliged to provide adequate protection for the personal information we hold and to stop unauthorized access and use of personal information. We will, on an on-going basis, continue to review our security controls and related processes to ensure that your personal information remains secure.

Our security procedures cover:

  • Physical security;
  • Computer and network security;
  • Access to personal information;
  • Secure communications;
  • Security in contracting out activities or functions;
  • Retention and disposal of information;
  • Acceptable usage of personal information;
  • Governance and regulatory issues;
  • Monitoring access and usage of private information;
  • Investigating and reacting to security incidents.

When we contract with third parties, we impose appropriate security, privacy and confidentiality obligations on them to ensure that personal information that we remain responsible for, is kept secure.

We will endeavour to ensure that anyone to whom we pass your personal information treats your information with the same level of protection as we are obliged to.

Your Rights:

  1. Access to information: You have the right to request a copy of the personal information we hold about you. To do this, simply contact us at the numbers/addresses as provided on our website and specify what information you require.  We may need to authenticate who you are before providing details of your personal information.
    Please note that any such access request may be subject to a payment of a legally allowable fee.
  2. Correction of your information: You have the right to ask us to update, correct or delete your personal information. We may need to authenticate who you are before providing details of your personal information.  We request your assistance  in helping us keep your personal information accurate and current.
  3. Automated Decision-making: Where we use automated decision‐making or profiling to make decisions, you may object to this profiling. Alternatively, you may ask that a person review a decision made, or that you be provided with the logic around such a decision, so that you can make a representation in respect of the decision
  4. Right to unsubscribe from direct marketing: Where you do not wish to receive marketing communication from us, you can unsubscribe from marketing emails by clicking on the unsubscribe link in each email. We will still be able to contact you when there is important communication required to be sent.
  5. Right to withdraw consent: Where you have given your consent to a particular type of processing, you may withdraw that consent at any time by requesting this from us.
  6. Right to lodge a complaint with the Information Regulator:  You have the right to lodge a complaint with the Information Regulator, in the prescribed manner and form, if you believe that we are interfering with the protection of your personal information. 

How to contact us

If you have any queries about this notice or you need further information about our privacy practices or you wish to withdraw consent or you wish to exercise preferences or access or correct your personal information, please contact us at the numbers/addresses listed on our website.